When analysing the idea of beauty, it seems that it has long been a concept synonymous with femininity. My belief behind the reasons that all of this happens is the ideas that the media puts into our heads from what they display in advertisements. Beauty standards in our society are getting more and more ridiculous and unrealistic under the influence of the mass media. In the days before we had social media, beauty habits were dictated by where you lived and your ethnicity. Massey University. We summarize the research literature on the mass media, both traditional media and online social media, and how they appear to interact with psychological factors to impact appearance concerns and body image disturbances. An essay that discusses the beauty standards set by the media and the effect this has on society. The media must take responsibility in the power they possess in influencing young girls and women of color. Finally, it looks like significant change is happening in the corporate media. Beauty standards, like fashion, change over time. Your only influence could have been your mom, the townâs local hot girl, or her royal highness, the Queen. Course. This chapter analyses the role of the mass media in peopleâs perceptions of beauty. No longer are only ultra-thin women meeting its previously very rigid beauty standard â or what itâs really been â an acceptability standard for women.. Women with actual fat on their body (gasp!) realâworld peers, which may dissuade people from critically analyzing the images they see . You were pretty much isolated. Intro to Media Studies (154101) Academic year. These beauty standards are unrealistic. However, social media platforms expose users to photos of . unrealistic standards of beauty. They say beauty is in the beholderâs eye, but not these days, particularly with the growth of pop culture around the globe. A media outlet showcasing women of fair complexions as more attractive than women of darker complexions can cause a child of a darker skin tone to internalize such beauty standards. People see these perfect models being shown as the image of beauty, but people do not understand how photo shopped advertisements truly are. There is a strong support for the idea that traditional forms of media (e.g. 2018/2019 The media has played a huge influence in showing us what beauty standards âareâ and contributes to a negative body image within many individuals, specifically minority women. For centuries through art, literature and even now in film, music and media, beauty is a quality heavily associated with women. The Affect of Media Beauty Standards on Women's Self Esteem In the daily fight for the emancipation of women and the pressures and influence of advertising, women of all ages are coerced into physical and psychological self-torment trying to achieve an optimum look or image. 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